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How To Make It In Music With The Training Of A Mentor

21 février 2018
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Have you been thinking about starting a career in music for a while, but are not sure what you must do to begin? If the answer is « yes, » then you are certainly not alone. In fact, this is a common problem for almost every musician who wants to start a career in music and become a professional in the music industry. That said, the majority of musicians become frustrated due to a lack of knowledge for the industry and give up on their dreams to pursue « stable » non-music careers. Fortunately, it does not have to end the same way for you.

The key to starting a career in music and becoming successful is finding a great mentor who has already reached the highest level of success in the music industry. In most cases, simply being around someone in the music business who knows a lot more than you is highly beneficial. That said, if you are able to not only be ‘around’ someone like this, but also receive direct advice from them about your own music career challenges, your potential success as a professional musician will increase MASSIVELY!

To show you what I mean, think about the world famous basketball star Michael Jordan. Even if you are not a basketball fan, it is likely that you have heard of the incredible success that Jordan achieved throughout his career. Over the span of about two decades, Jordan became known as one of the best athletes ever (in any sport) as he broke countless records, won many championships, and made A LOT of money from his player salary (not to mention through endorsements, shoe sales, and other means). By himself, Jordan was certainly a very talented athlete; however, he did not make it to the top alone. In every moment of his legendary career, Jordan continually received the advice, coaching and training of many mentors both within basketball and outside of basketball. As a result, he was able to take the incredible natural ability he had to play and turn it into something truly unforgettable. In fact, this situation is not exclusive to Michael Jordan, any athlete who has ever achieved incredible success has always maintained connection to a mentor even after winning major titles, awards or medals.

Similar to Michael Jordan, if you are starting a career in music, it is absolutely essential that you find a great coach, trainer or mentor who can help you leverage your natural abilities so you can achieve the highest possible success in your music career. To make the process for choosing a mentor much easier for you, I have written down the top 3 traits that your mentor should possess in order to help you start and maintain a successful career in music:

1. Is already highly successful in the music business, and is able to help you solve any problems that get in the way of your music career goals.

Starting a career in music is often a very frustrating experience for most musicians. Although there is a great deal of information about the music business online; most of it is intended for use by the general music community. As a result, you may have specific questions for your own challenges in your music career, but no specific answers to help you deal with them. On top of that, the music industry information you find online does not help you understand the difference between ‘useful’ information, and information that either no longer applies to most musicians or does not apply for you in your own music career. This is why it is absolutely essential that you find a mentor who understands the inner workings of the music industry and has already built a successful career by figuring these things out.

When you have access to personalized advice from someone like this, you will quickly be able to solve any issues that arise in your music career. This will give you the ability to approach a career in music with a clear understanding of exactly what needs to get done in order to reach your personal goals.

2. Has already helped many other musicians reach their highest music career goals (and has proof of this!).

In order to build a career in music, you will not need to complete any university program, become « certified », or take any mandatory testing. This is something that sets the music industry apart from other industries. That said, it is very easy for amateur musicians to make claims of expertise when the reality is that they have not really achieved anything significant in their own career. It is very important that your music mentor is able to give you reliable, accurate and helpful advice that is truly effective for building a successful career in music.

A reliable method for determining whether or not a mentor can really help you in your music career is to observe the success of the musicians who he currently works with or who have worked with him in the past. A mentor who can truly help you succeed with a career in music will not necessarily need to tell you this directly. Instead, it will be obvious due to the overwhelming amount of positive feedback he receives from current (or past) musicians who have worked with this mentor and become successful in music. In the music business, a positive reputation takes a very long time to build. If you find a mentor with a reputation of getting big results for many musicians, then the chances are very good that he can do the same for you. Make sure to check for this by looking for reviews, testimonials or general feedback on your mentor’s website or other places online.

As someone who has personally trained many people to become successful professional musicians, I cannot stress enough the importance of finding a mentor as you pursue a career in music. Fact is, I would not be where I am today in the music business if it weren’t for the help of my current and former mentors. Don’t make the mistake of trying to figure everything out on your own in the music business. This is the same thing that so many musicians do, and this is why most musicians DO NOT make it with successful music careers. Get the training, coaching and guidance a great mentor right now, and reach your full potential as a professional musician.

3. Has the ability to pay attention to the small details of your music career while also helping you to stay on track toward your larger, long term goals.

For many musicians, one of the greatest challenges is to stay on track toward their long term music career goals. These musicians will often become distracted by things that do not truly matter for their success, and will spend too much time on unimportant details or activities. Most commonly, it is thought that developing a successful career in music requires great musical skills. Although it is important to improve your musical skills, your success as a professional musician involves many more factors. It is important that you create an effective strategy for reach your goals in music, and stay focused on seeing it through. One of the worst things that could happen to you (I see this all the time!) is that you invest many years of your life into music, only to fail because you did not pursue what TRULY mattered.

When looking for your mentor, you must make sure that this person understands how to build highly effective strategies to help you achieve your music career goals as quickly as possible. With that in mind, it is possible that even with the right strategy in place, you may still become distracted, confused or uncertain throughout the course of your music career. Your mentor should also be able to instantly spot when these things are occurring for you and know how to help you overcome any momentary issues so that you can continue down the path to your goals.
Tom Hess is an online guitar teacher, music career mentor and the guitar player in the band Rhapsody Of Fire. He trains and mentors from all over the world on how to develop a successful career in music. Take this music career coach assessment to see if working with a music career mentor is the right move for you.

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How To License Your Music

21 février 2018
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Music is a big part of civilization. Centuries had passed but music survived and even grew to greater heights every single decade. As a matter of fact, the demand of music has been rising very steadily in the past 10 years and it will continue that way in the foreseeable future. It comes along with the big amount of revenue the music industry is currently getting year after year. It is an unstoppable force as people always look up for the next great artist around the corner, thus continuing the cycle and the relevance of music. The demand of music content is at an all time high. The global music revenue since the turn of the century has been steady. The currency is measured in billions.

As the technology grew, music got more technical, complex and in demand. Others take credit for using music they don’t own. Nowadays, independent musicians are well aware of protecting their work for legal purposes. Through music licensing, you can be ensured of your asset/work being protected legally.

What is music licensing? Music licensing is the licensed used for copyrighted music. This allows the owner of the music to maintain the copyright of their original work. It also ensures the owner of the musical work to be compensated if their music is being used by others. The music licensing companies has limited rights to use the work without separate agreements. In music licensing, you could get your work licensed in the form of music, composition and songwriting.

During the music licensing process, there are terms that would be discussed by the groups involved. If you are an independent musician, you would be the licensor. You are the one responsible of the music created, thus you are the copyright owner of the licensed work. A licensee would be the music licensing company as they would be the one who will distribute your work to other industries. They will also collect the royalty fees as distribute them back to you if your music is included in live performances, TV shows, ads, campaigns, video games, etc.

There are also two kinds of contracts in music licensing, namely exclusive contract and non-exclusive contract. Exclusive contract means having your work licensed exclusively to a single music licensing company. Only a single company has the authority to distribute and market your work. If you signed an exclusive contract to your song or album, you cannot use the same music contents and get it signed by other music licensing companies. The agreement is exclusive and confidential to the licensor and the licensee.

Non-exclusive contract allows a second party to distribute your work and it doesn’t prohibit the licensor to sell their music to other music licensing companies or licensees. An independent musician can sign a non-exclusive contract to multiple companies using the same music content. Non-exclusive contracts are generally used to prevent an individual from being locked into a restrictive contract before their work gains popularity. This type of contract is designed to protect music artists from being taken advantage of in the early stages of their respective careers while on the process of getting their music out to larger audiences.

There are also cases which involves direct payment for used music content. This is called Sync Fees. Sync fee is a license granted by a holder of a copyrighted music to allow a licensee to synchronize music with visual media such as ads, films, TV shows, movie trailers, video games, etc. For example, a video producer is in dire need of music content for a certain project and is in a limited time of finding one.

In these cases, the artist and the music licensing company will be contacted directly for the possible use of the original work and negotiate the upfront payment involved. Sync fees can range from a few dollars to a couple of hundred dollars or up to thousands. The payment usually depends on how big and established a company is. If it is a well known company, there is a probability that the sync fee will spike up in value.

We need to understand that businesses nowadays are paying premium for music at an all time high. The influx and revenue generated on different industries are worth billions of dollars and the music artists who got their music licensed will get a big share of that money. The content of music is very important. Every single company need visual and audio content. You can’t do ads, shows and movies without having any music content.

Music licensing brings compensation for assets used. This is called royalty fees. A royalty fee is the payment collected by one party from another for the ongoing use of a copyrighted asset. You can get compensated if your work is featured on live public performances. For every live use of your music, you get compensated as you own the copyright of your work.

The American Society of Composers, Authors and Publishers (ASCAP) has collected over $941 million dollars in licensing fees and distributed $827.7 million dollars in royalties to its members back in 2014. BMI on the other hand, collected more than $1.013 billion dollars in license fees and distributed over $877 million dollars in royalties to its members during the year 2015.

Music licensing is the modern way of earning through music. In the past few years, the physical sales had gone down. Streaming music has taken over because it’s more convenient and practical with the help of the World Wide Web. With the rise of streaming sales, the figures that could be collected as royalty fees could spike up in the years coming. In fact, as stated in an Australian financial review website, streaming generated $2.5 billion dollars in US music sales last year, overtaking digital downloads as the industry’s biggest source of music revenue. As stated in the picture below, the global streaming of music is projected to reach greater heights in terms of revenue in the upcoming years.

The internet contributed greatly for the rise of music licensing and streaming. 20 years ago, the distribution of music hasn’t been exactly this big. Television shows and filmmakers are the top two industries that need music content. Today, there are more and more TV shows, films, commercials, movies, ads and tons of video games that need music content. It is safe to say that the internet opened the public eye about the opportunities involved behind it.

One of the most visited sites on earth is YouTube. People use, duplicate, rework, copy, revise and perform music from different artists around the world. It also has an influx of ads which contains music content. To track all these data, YouTube has a Content ID System. If your music is licensed, you can contact this site and they will take a look at their data and see if your work is being used by other parties. As the licensor, you have the authority to take actions such as mute the audio which matches your music, block a whole video from being viewed, track the video’s viewership statistics or monetize the video by running ads against it. Every country has different rules about it. But YouTube runs a lot of ads and monetizing work from this site is very probable.

If you are an independent musician, you must improve and instill professionalism in your craft to get your chances up of being signed by a music licensing company. With billions of dollars of revenue involved today, you want at least a slice of the pie. Monetizing your passion is never easy but taking the necessary steps to make it work is a must to reach success.

Actus News

Open News : De retour ce soir !

20 février 2018
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Ce soir c’est le retour de l’Open News !
L’équipe a changé mais vous retrouverez toujours vos actus catch avec de nouveaux moments, des coups de gueule, des analyses etc..

Alors rendez-vous ce soir dès 21h sur Zone Radio !

News

New Demo From My Morning Jacket

12 février 2018
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This week’s essential mix from All Songs Considered includes a surprising, electronic, mostly instrumental cut from The 1975 — a British group known more for its brash Top-40 pop and rock — an intimate home demo recording from My Morning Jacket and a spare, moody cover of Led Zeppelin’s « Immigrant Song » by the Irish folk singer known as SOAK.

Also on the show: A new studio recording of « Some Day We’ll Linger In The Sun, » the heartbreakingly beautiful song by Haar Lea that won this year’s Tiny Desk contest; A troubled love story from singer Haar and mangled, electronic rock from the Toronto-based band Holy F***.

But before we can even think of playing any music, Robin needs to pound his seventh cup of coffee of the day and welcome Bob back from his week on the road.

News

Sounds of Superior Productivity

9 février 2018
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We are the music makers, and we are the dreamers of dreams.

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What is that secret age-old productivity tool? Music.
Yep. The right music can help you stay focused and more productive. Here’s how:
Music Helps Boost Productivity on Repetitive Tasks

Research has shown that when presented with repetitive tasks, music can help make those tasks more enjoyable and boost productivity. In this study, for instance, assembly line workers reported feeling happier and experiencing higher efficiency while listening to music.

Studies suggest that this is because music helps boost mood and therefore contributes to productivity. One study from Canadian researchers looked at this concept. What they found was that time-on-task was shorter — which means they got the work done quicker — and the quality of work performed was better when music was playing. Not only did those listening to music complete tasks faster, but they also came up with better, more creative ideas when the music was on.

This concept of mood can be further explained. Listening to music at your desk can help drown out other distracting noises like chatting coworkers, the buzz of the copy machine, and the clicks of other people typing around you. Placing earbuds in your ears to drown all that noise out — or even having music play over the office’s speakers — creates a more consistent and enjoyable environment that makes you feel more comfortable and relaxed in the space.
The New York Times further suggests that melodic tunes promote the release of dopamine, a feel-good chemical in the brain, which also contributes to that good mood and promotes a more productive working environment.

All of this suggests that music may be a valuable tool in boosting efficiency when performing mundane tasks, such as data entry or answering emails. Some suggest that when trying to focus on a complex task, music can be distracting – just as a noisy office may distract workers. But that doesn’t mean all music is bad for creative tasks. It’s just that the same type of music may not be appropriate in both situations. In fact, studies show that moderate levels of ambient noise can boost creativity, so you have to be conscious of what type of music is playing, and select it based on the task at hand.

Actus News

Spinnup Stage 2018 : Jouez au Printemps de Bourges

6 février 2018
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Vous êtes jeune artiste ou groupe et vous souhaitez jouer devant des pros et un public plus large ? Le Spinnup Stage est là pour vous !

Spinnup, la plateforme de distribution digitale d’Universal Music France pour artistes émergents s’associe au Printemps de Bourges et à KissKissBankBank pour monter un concours innovant dans le cadre du Printemps dans la Ville.

Le principe est simple : un appel est fait aux groupes émergents pour mettre un son gratuitement sur la plateforme et récupérer 100 % de leur droits à partir du 8 février et jusqu’au 1er Mars. Les 200 artistes ayant le plus d’écoutes seront sélectionnés puis départagés par un jury et les 16 retenus seront programmés sur la Spinnup Stage, du 25 au 28 Avril, lors du Printemps dans la Ville dans le cadre du Printemps de Bourges.

Toutes les informations dans la vidéo : Cliquez ici.